Categories: Psychology of UX
The time it takes to make a decision increases with the number and complexity of choices.
Related to the ideas of cognitive load and the paradox of choice.
« Back to Glossary IndexHick’s Law
« Back to Glossary Index
The time it takes to make a decision increases with the number and complexity of choices.
Related to the ideas of cognitive load and the paradox of choice.
« Back to Glossary Index